National Corn Growers Association
Communications & Marketing Intern | May 2022 - August 2022
During my summer with NCGA, my main tasks included creating social media content, field notes and crop progress reports. I expanded upon my skillset by writing news releases, creating info graphics and designing a children's booklet. Additionally, I was presented with multiple opportunities to expand my network at association events.
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Below is a compilation of my projects.
Social Media
I contributed content to the social media pages twice a week. Below are the top posts and engagement rates.
We are handing out water bottles around the Capital today sharing our #CornCommitment. Thanks to Kansas Corn farmers for helping amplify farmers’ sustainability story to policy influencers across the Hill.
11.3%
6.9%
Grilling season is now in full swing! Share your favorite BBQ recipe in the comments. (Bonus points given for utilizing corn-fed meats!!)
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7.8%
1.9%
These growers shared their corn selfies . . . now it's your turn! Give us a pic in the comments with your POV from the field! #NationalSelfieDay
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2.2%
7.5%
During the month of July, I organized a social media giveaway on Facebook and Twitter. On Monday, I posted a trivia question that centered around NCGA's current focuses and used the hashtag #AmericasCrop. On Friday, I drew a winner from the comment section of each medium. The winners received a t-shirt and thank you note.
Hint: visit Iowa Corn at https://bit.ly/3OVjMtl to find out! Comment below with the correct answer & be entered to win an an #AmericasCrop tshirt!! Winner announced this Friday, July 8.
Congratulations to Sandra Davis for winning this week's #AmericasCrop t-shirt giveaway!
Stayed tuned on Monday for the next opportunity to win some highly collectible swag!
#DYK how efficient and versatile production is?
This week's is open note. Visit politi.co/3ajGHzS to double check your work! Once you have the correct answer, comment below & be entered to win an #AmericasCrop t-shirt! Winner announced Friday, July 15!
Congrats to Meredith Hunter for winning this week's #AmericasCrop t-shirt giveaway! Check back in on Monday for the next opportunity to win!
Missed this week's question? No problem! Visit politi.co/3ajGHzS to learn about the efficiency and versatility of corn production.
Avoiding pest-resistance is a strategic element of Integrated Pest Management (IPM). Learn more about ways to combat pests here: https://bit.ly/3uTVokp.
Comment below with the correct answer & be entered to win an #AmericasCrop t-shirt! Winner announced Friday, July 22!
Congratulations to Rich Moore for winning this week's #AmericasCrop giveaway! Tune in again Monday for your last opportunity to win.
And visit https://btrisk.iwilltakeaction.com
to learn more about combating corn rootworms in your fields.
It's your last chance to win an #AmericasCrop t-shirt! Comment below with the correct answer to be entered in our drawing.
This herbicide is currently under revision from the EPA, but you can help protect it. Learn more at ncga.ws/atrazine. #CornAction
Congrats to our final winner, Ryan Lerman! Thank you to everyone who participated in our #AmericasCrop giveaway.
Do you part in protecting Atrazine. Learn how you can take action at http://ncga.ws/atrazine. #CornAction
Field Notes
Once a week, I interviewed a NCGA producer to get an update on their field. After the interview, I created a video with their quotes and pictures to be shared on YouTube, the NCGA website and Twitter.
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Below is a sample video. The rest can be found here.
Crop Progress Report
Every Monday, NASS released a crop update. I took the numbers from the report and put them in an easy-to-read map. The maps were then shared on Facebook and Twitter for producers.
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Below is a sample of what the weekly maps looked like.
In the News
NCGA has a Research Ambassador program that helps fund student research. At the end of the project year, I interviewed the ambassadors and did a writeup to feature what they learned. Here are those highlights.
Meet Corey Schultz, NCGA Research Ambassador
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Meet Matthew Runyon, NCGA Research Ambassador
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Meet Dylan Shoemaker, NCGA Research Ambassador
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Meet Claire Menard, NCGA Research Ambassador
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After attending two NCGA hosted events, I wrote a reflection on the details and objectives of each conference.
Infographics
This ethanol Infographic was created to highlight the benefits and advantages of ethanol as a fuel. I used information from NCGA and the Renewable Fuels Assocation.
Childrens Book
My capstone project for this internship was to create a children's book to be distributed to state associations. I was tasked with finding a project to fill a need within the organization. I noticed that there had not been a focus on student connection for a few years.
With the help of state association leaders and teachers involved in the corn industry, I created this children's book for 3rd and 4th grade students.
Click on the cover to view the booklet.